Dealer Direct Mail Co-Op Program

Direct mail marketing is one of the best ways to evoke an immediate response from your customers. Take advantage of Great Plains' Co-op Direct Mail Program, and we’ll help you drive traffic to your dealership and ultimately help move inventory off your lot.

If you have questions about this program, contact Kendi Carlgren, Great Plains Advertising/Media Coordinator, at kendi.carlgren@greatplainsmfg.com or 785-823-3276.

2020 DEALER DIRECT MAIL CO-OP PROGRAM - (PER PIECE)*
QUANTITY	200-500	501-750	751-1000	1001-2500	2501+
POSTAGE & HANDLING	$0.520	$0.460	$0.430	$0.400	$0.370
PRINTING	$0.130	$0.130	$0.120	$0.120	$0.110
TOTAL COST	$0.650	$0.590	$0.550	$0.520	$0.480
LESS CO-OP CREDIT	50%	50%	50%	50%	50%
DEALER COST	$0.325	$0.295	$0.275	$0.260	$0.240
_{* Pricing may fluctuate, depending on actual postage rates **These prices do not reflect Canadian rates.} _{NOTE: The new BD7600 postcard is oversized. Postage rates will be slightly higher than those posted on this chart.}

Specifications:

• Dealer must order a minimum of 200 postcards to be mailed. ("New Dealer Announcement" orders are limited to a maximum of 400 records.)
• Design options will be available for each quarterly campaign; custom postcards can also be requested.
• Specs: 5.5" x 8.5", 4-color, 2-sided
• Great Plains will lay out, print, and deliver postcards to the mailhouse.
• Dealer will receive a detailed invoice upon project completion.
• Dealer is to provide mailing list in MS Excel, formatted according to instructions below.

Design Options

The design below is simply an example. Please select either the current quarterly campaign or a custom design. If you choose a custom design, please provide details in the comments section as to which product or products you want featured, etc. The more information you can provide, the better. A proof will always be sent to you for review and approval before the postcard is printed.

See Example Below

Design Choice *

Current Campaign-Box Drills

Custom

New Dealer Announcement

Quantity

A minimum order of 200 postcards is required. "New Dealer Announcement" orders are limited to a maximum of 400 postcards.

Quantity *

Dealer Logo

Use Logo *

Use previously uploaded logo.

I will upload a new logo.

Logo

Please upload your logo here. Max. file size is 100 MB. Accepted file formats are .jpg, .png, .pdf, .eps, .psd, .tif
Files must be less than 100 MB.
Allowed file types: jpg png eps tif psd pdf.

Web Address

To list your website on the postcard, please enter it here. Otherwise, leave this space blank.

Website

Dealer Locations

You may include up to 9 dealership locations on the postcard. Click on the location links below to populate each address.

Use Locations *

Use same locations listed on my previous order.

Include the locations listed below.

Number of Dealer Locations to Include:

Location 1

Address

City ,

State

Phone Number

Location 2

Address

City ,

State

Phone Number

Location 3

Address

City ,

State

Phone Number

Location 4

Address

City ,

State

Phone Number

Location 5

Address

City ,

State

Phone Number

Location 6

Address

City ,

State

Phone Number

Location 7

Address

City ,

State

Phone Number

Location 8

Address

City ,

State

Phone Number

Location 9

Address

City ,

State

Phone Number

Mailing List

Use Mailing List *

Use previously submitted mailing list (must have been supplied in the past 12 months).

I will upload a mailing list.

Please upload your mailing list here. Format your Microsoft Excel spreadsheet in the following manner:

• Column A: First Name
• Column B: Last Name
• Column C: Business Name (if applicable)
• Column D: Primary Address
• Column E: Secondary Address
• Column F: City
• Column G: State
• Column H: Zip Code or Canadian Postal Code
• Column I: Name of Country (if outside the US)

The file name needs to include the dealership name before it is uploaded!

Mailing List

Files must be less than 2 MB.
Allowed file types: xls xlsx.

Dealer Information

Dealership Name *

Dealer Number *

Dealer Contact *

Contact Email *

Dealer Address *

City *

State *

Zip Code *

Dealer Phone Number *

Is this your billing address? *

Yes

No

If not, please click the link below to enter your billing address.

Billing Address

Address

City

State

Zip Code

Questions or Comments

Please carefully review all of your information for accuracy! Double check that logo and mailing list files have upload properly.

Leave this field blank

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